Data Protection

U77 Privacy Policy — How We Protect Your Information

The security of your personal data is our top priority. This privacy policy clearly explains what data u77 collects, why, and how it is kept secure.

Last Updated: January 2026
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01Introduction

U77 is one of Bangladesh's most trusted online gaming platforms. We believe every user's personal data belongs to them — and protecting it is our responsibility. This privacy policy applies to all u77 services and platforms.

Whenever you register on u77, play games, or browse our site, we collect certain data. This policy tells you what data is collected, why, where it is stored, and what rights you have. No hidden clauses, no complicated language — everything explained clearly.

If you have any questions after reading this privacy policy, reach out to our 24/7 live chat support. We are always ready to help.

02What Data We Collect

U77 only collects data needed to deliver the best service and meet legal obligations. We divide data collection into two categories: what you provide directly and what is collected automatically.

Type of Information Example Source of Collection
Identity Information Name, date of birth, national ID number Register
Contact Information Mobile number, email address Register
Financial Information BKash/Nagad/Rocket number, transaction history Payment
KYC Documents NID scan, passport, driving license Verification
Device Information IP address, browser, operating system Automatic
Gaming Behavior Betting history, session duration, wins and losses Automatic
Cookie Data Session cookies, preference settings, tracking Automatic

We never collect your mobile banking PIN, bank account password, or full card number. Any communication requesting such details is not from u77 — it is fraudulent.

03How Your Information Is Used

U77 uses collected data only for specific, legitimate purposes. No data is processed unnecessarily.

  • Account Management: Personal data is required to create, verify, and secure your u77 account.
  • Payment Processing: Financial information is used to process deposits and withdrawals accurately.
  • KYC & Identity Verification: Identity documents are used to comply with international anti-money laundering regulations.
  • Customer Service: Your contact and account information is used to resolve your issues quickly.
  • Security & Fraud Prevention: Device and behavioral data are analyzed to detect suspicious activity.
  • Responsible Gaming: Gaming patterns are analyzed to identify problematic behavior early.
  • Personalized Experience: Game recommendations and promotions are shown based on your preferences.
  • Legal Obligations: Your information may be used to meet the requirements of regulatory authorities.

u77 never sells your data to advertisers or third parties. Your data is yours — and yours alone.

04Who Your Information Is Shared With

U77 respects your personal privacy. We share data with third parties only when it is essential for service delivery or required by law.

  • Payment Processor: Only the information necessary to complete transactions is shared with bKash, Nagad, and Rocket.
  • Game provider: Limited data may be shared with specific technology partners for Live Casino or slots games.
  • Identity Verification Service: Documents are shared with a licensed verification provider for the KYC process.
  • Legal Authorities: We are required to provide data upon a valid order from a court or regulatory authority.
  • Security Auditor: Limited technical data is shared for routine security testing purposes.

All our third-party partners operate under strict confidentiality agreements. They cannot use your data for any other purpose.

06Data Protection Measures

U77 uses industry-leading security technology to protect your privacy. Here is what we do to keep your data safe:

  • 256-bit SSL Encryption: All data transmissions are secured with military-grade encryption.
  • Encrypted Database: Stored data is protected with AES-256 encryption.
  • Two-Factor Authentication (2FA): An additional security layer can be enabled on your account.
  • 24/7 Security Monitoring: Automated systems monitor for suspicious activity around the clock.
  • Regular Security Audits: Independent third parties conduct regular audits of our systems.
  • Restricted Access Policy: Only authorized personnel may access specific data.

u77 will never ask for your password, mobile banking PIN, or OTP over the phone or chat. Any such request is a scam — report it to us immediately.

07Data Retention Period

U77 does not retain your data longer than necessary. Each category of data has its own retention policy:

Type of Information Retention Period Reason
Account Information For the duration of the active account + 5 years Legal Obligations
Financial Transactions 7 Years Anti-Money Laundering Regulations
KYC Documents 5 Years Regulatory Requirements
Gaming Log 3 Years Dispute Resolution
Cookie Data 30 Days – 1 Year Session & Preference Storage
Support Chat 2 Years Service Quality Improvement

Once the retention period ends, your data is securely deleted or anonymized. Certain information may need to be retained longer due to legal obligations.

08Your Rights

Under u77's privacy policy, you have full rights over your personal data. You can exercise the following rights at any time:

Right to Access

You have the right to know what data we hold about you and to receive a copy of it.

Right to Rectification

You may request a correction to any inaccurate or outdated information at any time.

Right to Erasure

After closing your account, you can request deletion of your data (except where required by law).

Right to Object

You may object to the processing of your data for marketing or profiling purposes.

Right to Portability

You can request a copy of your data in a standard, portable format.

Right to Restriction

You may request that the processing of your data be restricted under certain circumstances.

To exercise these rights, contact our support team. We are required to respond within 30 days.

09Minor Protection

U77 strictly prohibits use of the platform by anyone under 18. We take extra precautions to protect the privacy of minors.

  • Age Verification: Age is verified at registration using date of birth and KYC documents.
  • Zero Tolerance Policy: If anyone under 18 is identified, their account will be immediately suspended and all associated data deleted.
  • Parental Controls: If you find out a child is using u77, please notify us immediately.
  • No child-directed advertising: We never target minors with marketing of any kind.

10Changes to the Privacy Policy

We may update this privacy policy from time to time — due to changes in law, new services, or security improvements. When changes are made, we will:

  • We will update this page with a new date reflecting the changes.
  • We will notify you by email or SMS whenever significant changes are made.
  • Continued use of the platform after any changes will be considered acceptance of the updated policy.

Please check this page regularly. The "Last Updated" date at the top of the page will always reflect the latest version.

11Get in Touch

For any questions, requests, or complaints regarding our Privacy Policy, please contact our dedicated Privacy Team:

  • Email: [email protected]
  • Live Chat: Available 24/7 at the bottom right corner of the website.
  • Response Time: Typically within 24–72 hours.

We take every privacy-related request seriously and are committed to responding on time in accordance with the law.


Your Privacy Is Our Commitment

U77 is more than a gaming platform — it is a trusted partner where your data is always secure.

End-to-End Encryption

Every transaction and piece of personal data is secured with 256-bit SSL. Hackers cannot see a thing.

Your Data Is Never Sold — Ever

U77 never sells your data to advertisers or data brokers. That is our core commitment.

Minimal Data Collection

We only collect data that is genuinely needed. Collecting more than necessary goes against our policy.

Compliance with International Standards

U77 follows international data protection standards and GDPR guidelines to ensure the highest level of privacy.

Guaranteed Data Deletion

You can request deletion of your data at any time. We will act within 30 days.

Privacy Support in Bangla

Our Bangla support team is available 24/7 to help with any privacy-related questions.


Join a Trusted Platform Today

Register with u77 with your data fully protected and enjoy the best gaming experience.

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